You can tell a lot about people by what they are reading. So, to give you some insight into what I think (scary?!) as an editor, I want to call your attention to a blog by our publisher: Wiley-Blackwell Publishing News.
Along with stuff only a geek editor could love, there is some good info. Take a look at “Optimizing Abstracts for Search Engines.” Advice along these lines appeared in this bolg on Marcy 17, 2009 and subsequent postings. This, however, adds some sound advice for fine-tuning to suit search engines.
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Tags: abstracts